Publimail chooses for a second Igen3

15/01/2008, category PM news
 
Publimails announced that it has chosen to invest in a new Igen3 from Xerox. This decision illustrated the determination of the Direct Marketing company to invest in digital technology. Reason for this investment is that the prior installation was not capable of handling the production capacity and that the company beliefs in 4 color technology for direct marketeers. Publimail has chosen the Igen3 technology for its reliability and the confidence in their partner Xerox.